Beer tasting has come into its own. The goal of this book is not to make you a beer expert. It's to make drinking beer more fun - more fun for you and more fun for the people drinking with you. People who don't know beer appreciate it when there is someone who can help them navigate around all the selections that are available. People who really know a lot about beer appreciate it when there is someone who can ask them interesting questions. And when people appreciate you, it's fun to drink beer with them.
We are blessed to live in an era in which superb beers are available in abundance to anyone with the wisdom to drink them.
"Forget every diet you've ever considered, because this one is the best one ever!" - Shepard Smith, Fox News Anchor My diet can beat up your diet. I'm not kidding. After one month of nothing but beer and sausage, I lost 14 pounds and cut my cholesterol in half. I did it without powders or pills, without blending food into sludge, and without getting divorced. I did it by drinking carb-loaded, gluten-filled, and alcohol-containing quality craft beer. I did it by eating fat-filled, chemically-injected, and highly-processed meat tubes of glorious sausage. And all under a doctor's supervision. Why did something that should be bad turn out to be so good? Here's the nasty truth about fad diets: The science behind them is questionable, if not pure crap. But that doesn't stop popular opinion, the news media, or quasi-celebrities from climbing on board the latest trend. As a result, an entire generation has been conditioned to think this food is good for you and that food is bad for you. It may make for an interesting talk show, but your stomach and a few billion years of evolution aren't watching. Like all living creatures, our bodies are designed to break down food into proteins, amino acids, and trace minerals - and use them. We get into trouble when we overload that system, shoving more food down the pipe than the system can handle. My doctor and I started with the proposition that, in moderation, you could eat just about anything and lose weight. We were right, but we made some unexpected discoveries along the way. Follow along as patient and physician walk you through this tasty - and a little buzzy - month-long journey to better health. "My new hero!" - Shmonty, 93.3 KDKB Morning Show Host
Short-listed for the North American Society for Sport History Book Award 2003
Alcohol is never far from sporting events. Although popular thinking on the effects of drinking has changed considerably over time, throughout history sport and alcohol have been intimately linked. The Victorians, for example, believed that beer helped to build stamina, whereas today any serious athlete must abstain from the 'demon drink'. Yet despite current prohibitions and the widespread acceptance of alcohol's deleterious effects, the uneasy alliance of sport with alcohol remains culturally entrenched. It is common for sporting celebrities to struggle with alcoholism, and teams are often encouraged to 'bond' by drinking together. Indeed, many of today's major sporting sponsors are breweries and manufacturers of alcoholic drinks.
From hooliganism to commerce, from advertising and sponsorship to health and fitness, if there is one thing that brings athletes, fans and financial backers together it must be beer. This cultural history of drinking and sport examines the roles masculinity, class and regional identity play in alcohol consumption at a broad range of matches, races, courses and competitions. Offering a fresh perspective on the culture and commerce of sporting events, this book will be essential reading for cultural historians, anthropologists and sociologists, and anyone interested in sport.
Social media has helped boost the culture of intoxication, a central aspect of young people's social lives in many Western countries. Initial research suggests that these technologies enable highly-nuanced, targeted marketing and innovations - creating new virtual spaces that alter the dynamics and consequences of drinking cultures in significant ways.
Youth Drinking Cultures in a Digital World focuses on how pervasive social networking technologies contribute to drinking cultures. It brings together international contributions from leading researchers in this emerging field to explore how new technologies are reconfiguring the key themes, traditional interests, practices and concerns of alcohol related research with young people. It is particularly concerned with three important areas, namely:
This innovative book contains original research and is a must-read for academics and researches in the areas of public health, media studies, youth studies and alcohol studies.